diff --git a/docs/upgrades/upgrade_7.5.10-7.5.11.pl b/docs/upgrades/upgrade_7.5.10-7.5.11.pl
index 474af972e..fb666fa38 100644
--- a/docs/upgrades/upgrade_7.5.10-7.5.11.pl
+++ b/docs/upgrades/upgrade_7.5.10-7.5.11.pl
@@ -1202,6 +1202,7 @@ sub mergeProductsWithCommerce {
                 $shortdesc .= sprintf('%s:%s,', $parameter, $value);
             }
             $shortdesc =~ s/,$//; ##tidy up and clip to 30 chars
+            $shortdesc = $productData->{title} unless $shortdesc;
             $shortdesc = substr $shortdesc, 0, 30;
 
             my $variant;