added code and test suite for a series of functions that
identify non-human web clients so that advertising can eliminate ghost impressions and ghost clicks
This commit is contained in:
David Delikat
parent
fdeece9a64
commit
af5ad84fc8
5 changed files with 305 additions and 2 deletions
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@ -52,6 +52,7 @@ sub countClick {
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my $session = shift;
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my $id = shift;
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my ($url) = $session->db->quickArray("select url from advertisement where adId=?",[$id]);
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return $url if $self->session->env->requestNotViewed();
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$session->db->write("update advertisement set clicks=clicks+1 where adId=?",[$id]);
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return $url;
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}
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@ -131,6 +132,7 @@ A boolean that tells the ad system not to count this impression if true.
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sub displayImpression {
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my $self = shift;
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my $dontCount = shift;
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return '' if $self->session->env->requestNotViewed();
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my ($id, $ad, $priority, $clicks, $clicksBought, $impressions, $impressionsBought) = $self->session->db->quickArray("select adId, renderedAd, priority, clicks, clicksBought, impressions, impressionsBought from advertisement where adSpaceId=? and isActive=1 order by nextInPriority asc limit 1",[$self->getId]);
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unless ($dontCount) {
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my $isActive = 1;
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@ -262,10 +262,25 @@ sub set {
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# prerender the ad for faster display
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my $adSpace = WebGUI::AdSpace->new($self->session, $self->get("adSpaceId"));
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if ($self->get("type") eq "text") {
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$self->{_properties}{renderedAd} = '<div style="position:relative; width:'.($adSpace->get("width")-2).'px; height:'.($adSpace->get("height")-2).'px; margin:0px; overflow:hidden; border:solid '.$self->get("borderColor").' 1px;"><a href="'.$self->session->url->gateway(undef, "op=clickAd;id=".$self->getId).'" style="position:absolute; padding: 3px; top:0px; left:0px; width:100%; height:100%; z-index:10; display:block; text-decoration:none; vertical-align:top; background-color:'.$self->get("backgroundColor").'; font-size: 13px; font-weight: normal;"><b><span style="color:'.$self->get("textColor").';">'.$self->get("title").'</span></b><br /><span style="color:'.$self->get("textColor").';">'.$self->get("adText").'</span></a></div>';
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$self->{_properties}{renderedAd} = '<div style="position:relative; width:' . ($adSpace->get("width")-2) . 'px; height:' .
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($adSpace->get("height")-2) . 'px; margin:0px; overflow:hidden; border:solid ' . $self->get("borderColor") .
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q{ 1px;"><a href='#' OnClick="window.location.assign('} .
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$self->session->url->gateway(undef, "op=clickAd;id=".$self->getId) .
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q{')" style="position:absolute; padding: 3px; top:0px; left:0px; width:100%; height:100%; z-index:10;} .
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' display:block; text-decoration:none; vertical-align:top; background-color:' . $self->get("backgroundColor") .
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'; font-size: 13px; font-weight: normal;"><b><span style="color:' . $self->get("textColor") . ';">' .
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$self->get("title") . '</span></b><br /><span style="color:' . $self->get("textColor") . ';">' .
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$self->get("adText") . '</span></a></div>';
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} elsif ($self->get("type") eq "image") {
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my $storage = WebGUI::Storage->get($self->session, $self->get("storageId"));
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$self->{_properties}{renderedAd} = '<div style="position:relative; width:'.$adSpace->get("width").'px; height:'.$adSpace->get("height").'px; margin:0px; overflow:hidden; border:0px;"><a href="'.$self->session->url->gateway(undef, "op=clickAd;id=".$self->getId).'" style="position:absolute; padding: 3px; top:0px; left:0px; width:100%; height:100%; z-index:10; display:block; text-decoration:none; vertical-align:top;"><img src="'.$storage->getUrl($storage->getFiles->[0]).'" alt="'.$self->get("title").'" style="z-index:0;position:relative;border-style:none;border: 0px;" /></a></div>';
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$self->{_properties}{renderedAd} = '<div style="position:relative; width:' . $adSpace->get("width") . 'px; height:' .
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$adSpace->get("height") . 'px; margin:0px; overflow:hidden; border:0px;"><a href="#" ' .
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q{onClick="window.location.assign('} .
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$self->session->url->gateway(undef, "op=clickAd;id=".$self->getId) . q{')" style="position:absolute; padding: } .
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'3px; top:0px; left:0px; width:100%; height:100%; z-index:10; display:block; text-decoration:none; ' .
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'vertical-align:top;"><img ' .
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'src="' . $storage->getUrl($storage->getFiles->[0]) . '" alt="' . $self->get("title") .
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'" style="z-index:0;position:relative;border-style:none;border: 0px;" /></a></div>';
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} elsif ($self->get("type") eq "rich") {
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my $ad = $self->get("richMedia");
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WebGUI::Macro::process($self->session, \$ad);
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@ -30,6 +30,8 @@ $env = WebGUI::Session::Env->new;
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$value = $env->get('REMOTE_ADDR');
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return 'not gonna see it' if $env->requestNotViewed() ;
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=head1 METHODS
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These methods are available from this package:
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@ -37,6 +39,66 @@ These methods are available from this package:
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=cut
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#-------------------------------------------------------------------
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=head2 callerIsSearchSite ( )
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returns true if the remote address matches a site which is a known indexer or spider.
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=cut
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sub callerIsSearchSite {
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my $self = shift;
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my $remoteAddress = $self->get('REMOTE_ADDR');
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return 1 if $remoteAddress =~ /203\.87\.123\.1../ # Blaiz Enterprise Rawgrunt search
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|| $remoteAddress =~ /123\.113\.184\.2../ # Unknown Yahoo Robot
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|| $remoteAddress == '';
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return 0;
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}
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#-------------------------------------------------------------------
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=head2 clientIsSpider ( )
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returns true is the client/agent is a spider/indexer or some other non-human interface
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=cut
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sub clientIsSpider {
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my $self = shift;
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my $userAgent = $self->get('HTTP_USER_AGENT');
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return 1 if $userAgent eq ''
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|| $userAgent =~ m<(^wre\/| # the WRE wget's http://localhost/ every 2-3 minutes 24 hours a day...
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^morpheus|
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libwww|
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s[pb]ider|
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bot|
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robo|
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sco[ou]t|
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crawl|
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miner|
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reaper|
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finder|
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search|
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engine|
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download|
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fetch|
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scan|
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slurp)>ix;
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return 0;
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}
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#-------------------------------------------------------------------
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=head2 DESTROY ( )
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@ -100,5 +162,22 @@ sub new {
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bless {_env=>\%ENV}, $class;
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}
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#-------------------------------------------------------------------
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=head2 requestNotViewed ( )
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returns true is the client/agent is a spider/indexer or some other non-human interface
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=cut
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sub requestNotViewed {
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my $self = shift;
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return $self->clientIsSpider()
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|| $self->callerIsSearchSite();
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}
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1;
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